Every video is a talking head: you on camera, talking to your audience, with Picsart on screen where it makes sense. No faceless voiceover edits, slideshow-only posts or stock-footage compilations. Shoot vertical 9:16, 15 to 45 seconds, and post at least 30 unique videos a month.

Your brief says which Picsart product to feature. Use these descriptions as background, not as a script, and only mention features you show on screen.

Image placeholder — save the Notion image as images/what-you-are-showing.png

Use these for tone, pacing and how Picsart is shown on screen, then make the video your own. Never copy one closely.

Send the video in messages on SideShift. We review it and reply within 1 business day. You can pitch your own ideas any time; they just need approval before you post, and the dos and don'ts above are your filter. When we send a brief or script, follow its hook, format and messaging, because off-brief videos do not count toward your pay. If a post is rejected after going live, we tell you within 48 hours.

1. Reply to every comment within 48 hours (see 💬 Comment Engagement)
2. Keep the post public for at least 24 months

If we tell you a post has been picked for paid promotion, you will remake it with only fully licensed, ad-safe music and materials within 3 business days, keeping the same format, hook and message.

Assume a global audience aged 13 and up sees everything you publish. Content must suit young teens, reflect Picsart's values of creativity, self-expression, inclusion and positive mental health, and be legally and copyright compliant. If you are unsure whether something is appropriate, stop and ask us on SideShift before posting.

If you see a serious safety concern, tell us on SideShift immediately.

AI and editing tools do not remove copyright risk. Avoid all of these:

• Recognisable copyrighted characters, logos or branded worlds without explicit written permission.
• Visuals clearly inspired by one franchise's style or world, so a typical fan would recognise it.
• AI-generated likenesses of real people, such as celebrities or influencers, without consent and licensed rights.
• Close imitation of another creator's work.
• Unlicensed music, images, fonts or trademarks. Use Instagram's music library only.

Trends are not automatically approved. Before joining one, check four things.

1. Relevance: it connects naturally to creativity, self-expression or editing.
2. Brand fit: it shows Picsart tools used in a positive, creative way.
3. Age test: it would feel appropriate for a 13-year-old in any country where Picsart is available.
4. Destination: viewers who tap the hashtag or audio are unlikely to land on adult or unsafe content. If they might, skip it, even if your own post is clean.

Picsart is colourful, expressive, inclusive and joyful. Use bold but intentional colour. Show people of different ethnicities, body types, abilities and ages, treated with respect. Highlight process and personal style over status or physical perfection, and avoid defaulting to extreme thinness, hyper-muscularity or flawless "ideal" bodies. Run the bad-day test: if a 13-year-old felt insecure and saw this, would it make them feel better or worse?

AI tools can default to over-sexualised or homogeneous results. Review every output and regenerate until it meets every rule on this page. Prompt actively for diversity in body types, skin tones and styles, and avoid prompts that lean towards adult themes, extreme body ideals or recognisable IP.

1. Watch the references and demos below.
2. Study what made them work, not just what they showed: the hook, the pacing and how Picsart appears on screen.
3. Rebuild the idea with your own story, voice, setting and edit.
4. Submit it on SideShift and wait for approval before you post.

When we send a brief or script, follow it. Concepts are for the days when the choice of idea is yours.

Start with the reference videos in the Creating Content tab: five talking-head examples, plus top performers for Picsart Flow and Picsart AI Playground. For Flow ideas, browse the latest Picsart Flow templates; all of them live on the Community Templates page.

Watch each reference twice. First as a viewer, then with this checklist.

These are sparks, not scripts. Pick one, then make it yours.

• Borrow the structure, never the content. Do not reuse a reference's script, shots, audio or on-screen text.
• Do not post two near-identical videos in a day. Change the hook and the angle.
• Show only what you can demonstrate on screen, and keep to the claims rules in the Creating Content tab.
• Stay inside the Content Guidelines tab for music, real people, trends and anything aimed at young viewers.

Send it in messages on SideShift using this template. We review it and reply within 1 business day. Small twists count, so submit those too.

CopyHook (first 1 to 2 seconds):
The point:
What I will show in Picsart:
Payoff:
Reference that inspired it:
My twist:
Caption and hashtags:

Reply to every comment on every post within 48 hours of posting. This is a baseline condition of the program, and comments are also what the algorithm reads as proof that real people are watching.

• Unreplied comments can hold back performance pay on that post until you have caught up.
• A pattern of missed replies can reduce your base pay for the month and, if it keeps happening, can end your agreement.
• General unresponsiveness to comments can also lead to a deduction of up to $100 from that month's payout.

• Check your comments at least twice a day, for example morning and evening.
• Write real replies: answer the question, add one useful detail, thank the person. Emoji-only replies do not count as engagement.
• Keep to the same claims rules as your videos. Do not say Picsart does everything, promise a time saved, bash competitors or share personal information.
• Stay civil. Never reply with profanity or insults, even to trolls. If a comment is abusive or raises a safety concern, message us on SideShift.

Example replies, in your own voice

Only share links when your brief asks you to, and only trackable ones. Without trackable links we cannot measure what your content achieves. If we ask you to set up DM automation, UTM links or a comment-response workflow (for example in ManyChat/Superprofile), you will have 24 hours to do it.

Beyond replying, spend at least 30 to 60 minutes a week on organic activity in the account, such as liking, commenting and following, the same habits you built in the warm-up. Your monthly brief may set the exact amount. A stale or inactive account can lead to the account-hygiene deduction described in the Payments tab.

Your pay has two parts. The base is $100 a month for at least 30 unique talking-head videos, one a day, all on Instagram. On top of that you earn $1 for every 1,000 views your videos get. Total earnings are capped at $400 a month, which you reach at 300,000 views. Each pay period is one calendar month, from the 1st to the last day.

Your exact rates are on your SideShift profile. If this page and SideShift differ, SideShift governs.

Base pay is paid per approved post: $100 divided by 30, about $3.33 each. Example: 24 approved posts earn $80 base. If those posts get 150,000 qualifying views, the CPM adds $150, so the month pays $230. Posting the same video to the same account more than once creates no extra payable post.

A post counts toward pay only if it meets all of these.

• It follows the brief or script we sent in the previous 48 to 72 hours, including hook, format and messaging.
• It is original: not a repost, near-duplicate or recycled video.
• It has clear audio, stable video and legible on-screen text, and follows Instagram's guidelines.
• You replied to every comment within 48 hours.

We tell you within 48 hours if a post is rejected. Rejected posts cannot be swapped for another one unless we approve it in writing.

Qualifying views come from Instagram's own analytics for the account you connected through SideShift. Bot traffic, paid or incentivised traffic and other invalid activity are excluded, and so is any post we find was artificially inflated. Proven manipulation is a material breach of your agreement. If analytics cannot be pulled automatically, send native analytics screenshots or exports; performance pay for the affected posts can wait until you do.

• We can deduct up to $100 from a month's payout for general unresponsiveness to comments, not following scripts or briefs across several posts, or poor account hygiene such as an outdated bio or broken links. We explain the reason in writing when we do.
• Pay for a post can be held if its ad permissions are not granted on time, or a takedown request is missed. The deadlines are in the Communication tab.

SideShift issues a statement each pay period. To object to anything, email support@sideshift.app within 5 business days of the statement date; after that the statement counts as accepted. We then aim to resolve it within 10 business days, and undisputed amounts are still paid on schedule. You are an independent contractor and responsible for your own taxes; neither Muses nor SideShift withholds tax for you.

Send all program communication to us. Do not contact Picsart or any client staff about the program, your pay, briefs or content direction, by email, DM, phone or in person, unless we have approved it in writing. If anyone from the client reaches out to you, tell us promptly.

• Reply to our messages within 1 business day. Missing two or more in a month can be treated as a breach.
• If you expect to miss a posting day, for illness or any other reason, message us the same day. Do not wait for us to ask. A missed day is unpaid and cannot be recovered afterwards.
• If we approve a make-good in writing, you post two videos on a later day we choose, never more than two a day. It does not earn extra base pay.

Briefs, rates, platform data and audience insights are confidential. Do not share them with anyone outside the program without our written consent. This continues after the program ends.

You are paid, pro-rata, for approved posts up to the end date, plus performance pay for posts whose measurement windows have closed, as long as those posts met the guidelines. Undisputed amounts are still paid on schedule.

Within 5 business days of the end date, or any time we ask in writing:

1. Give us full login credentials, two-factor access, and all account permissions
2. Replace your personal contact details in the account's recovery settings with ours
3. Leave every post, setting, follower list, analytics record and message history untouched
4. Confirm in writing that all of this is done

Outstanding pay is held until the handover is complete. Afterwards you may not try to regain access, contest ownership of the account or publicly disparage it.

• The account belongs to the client. Deleting or deactivating it, even in a dispute, is a material breach, and you lose all unpaid performance pay tied to it.
• You are an independent contractor, not an employee, and handle your own taxes and insurance.

This tab summarises the standard Program Participation Agreement. If anything here differs from the agreement you signed, the signed agreement governs. Ask us on SideShift if something is unclear.